Marketing Analytics Lead

  • Vilnius, Vilnius City Municipality, Lithuania
  • Full-Time
  • Remote

Job Description:

We are partnering with a fast-growing international tech company to hire a Marketing Analytics Lead.

The company operates globally, serving millions of customers across 150+ countries, and is known for its strong product culture, fast execution, and data-driven decision-making.

This is not a maintenance role.

We are looking for someone who can build and lead the marketing analytics function — setting the standard for how data drives decisions across a complex global marketing operation spanning Affiliates, Influencers, PPC, SEO, and Product Marketing.

If you enjoy ownership, building strong teams, and using analytics to directly influence business growth, this role offers significant impact and visibility.


What you'll be doing

  • Defining and driving marketing analytics strategy across multiple marketing channels
  • Leading analytics initiatives that turn complex data into actionable growth opportunities
  • Building, mentoring, and scaling a high-performing analytics team
  • Collaborating closely with marketing leaders across performance, partnerships, influencer, SEO, and product marketing functions
  • Managing analytical roadmaps, priorities, and execution
  • Driving a strong culture of data-informed decision-making
  • Continuously improving team setup, workflows, and analytical capabilities
  • Exploring and integrating AI and emerging technologies into analytics operations


What we are looking for

  • Proven experience leading and growing analytics teams
  • Strong hiring, onboarding, mentoring, and leadership skills
  • Hands-on analytics expertise with SQL and visualization tools (Tableau is a strong advantage)
  • Solid understanding of marketing analytics, attribution models, and channel performance
  • Ability to translate complex datasets into impactful business decisions
  • Strong stakeholder management across both technical and non-technical teams
  • High standards for execution quality, speed, and business impact
  • Ownership mindset combined with curiosity and continuous improvement mentality


What you will get

  • Flexible work model: remote, hybrid, or office-based
  • High-autonomy environment with freedom to shape processes and team structure
  • Extensive learning and growth opportunities, including conferences, mentoring, and global learning platforms
  • Wellness-focused benefits and additional recharge initiatives
  • Strong international culture with team events, workations, and knowledge-sharing environment
  • Opportunity to influence analytics strategy at global scale


Compensation

Gross salary starting from €6000/month depending on experience and overall fit.

For highly experienced candidates, compensation flexibility is possible based on the value and impact you bring.

Interested in learning more? Apply confidentially or reach out to MAD Recruitment directly.